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Indian Subcontinent

South Asia offers opportunities in tech, healthcare, education, and consumer goods, driven by a growing middle class and digital transformation. However, challenges like infrastructure, bureaucracy, and market fragmentation persist. Success requires deep market understanding. Emerging Strategy has delivered high-impact work in India since 2006, with experience in Tier 1 and Tier 2 cities, positioning itself as a trusted partner in this dynamic market.
Indian Subcontinent Insights

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Indian Subcontinent Case Studies

Market Sizing and Competitor Analysis​ for Agrochemicals in South Asia

Investing in South Asian agrochemical operations. Our data-driven analysis facilitated our client, a global agrochemical giant, in making investment decisions and formulating an effective go-to-market strategy.

Market Landscape of Electric Double-Layer Capacitors in China, Taiwan, Hong Kong, and India

Our client, a leading EDLC producer, wished to expand into Asian markets. Our two-phase study combined research and customer interviews to provide actionable market insights.

Rear-View Mirror Competitive Analysis in Europe, North America, and Asia​

Global expansion of rear-view mirror sales to MD and HD truck markets. Our evidence-based approach enabled our client to gauge market size accurately, understand the competitor landscape, and fine-tune their expansion strategy for success in Europe, North America, and Asia's MD and HD truck markets.

Voice of Customers Survey for Aftermarket Auto Parts in China and India​

Our global aftermarket auto parts client sought to assess customer satisfaction in China and India. Conducting over 30 in-depth interviews in each country, we evaluated satisfaction with products, training, logistics, warranties, and more.

Gaining Market Share in India's Graduate Assessment Landscape

Our global assessments client sought to thrive in India's graduate assessment market, known for its complexity and regulations. Through a two-phase approach, including desktop research and stakeholder interviews, we provided a deep understanding of the landscape.

Assessment of Competition and Pricing for Start-Stop Systems in India ​

Our American automotive client, aiming to enter the Indian market with their start-stop system, used our two-phase study to reshape their strategy for the Indian market.

Market Landscape Analysis for Cloud-based Enterprise Storage in the US and APAC

International expansion for a cloud storage provider. Actionable insights on market size, growth forecasts, key drivers, and challenges enabled our client to strategically identify opportunities and devise effective market entry strategies.

BRIC Emerging Markets Strategy for Creative Professional Software at Fortune 100 SaaS Company

Expand your SaaS company's reach in emerging economies. This case study shows how we explored the preferences and behaviors of creative professionals and marketers in China, India, Brazil, and Russia, empowering our client to target the most promising markets.

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