Europe's diverse economic landscape includes powerhouses like Germany, France, and the UK, along with emerging markets in Eastern Europe. Opportunities are abundant in finance, automotive, healthcare, and technology. However, the region's fragmented regulatory environment, varying labor laws, and economic disparities between countries can pose challenges for foreign businesses. Understanding the complexities of different markets and crafting strategies that consider both opportunities and commercial challenges is vital for success in Europe.
Emerging Strategy has team members in the region, and the firm is actively involved in client engagements in major markets as well as emerging markets.