Generative AI is the Future of Information Retrieval
AI systems address limitations of keyword-driven search - cognitive overload, SEO manipulation, and problems with complex queries.
Emerging Strategy
Case Studies and More Insights
The Business Reckoning from AI’s Search Takeover
Companies clinging to outdated SEO-driven models risk obsolescence, while those embracing AI-native strategies and alternative discovery channels will thrive.
Reshoring: Where the Smart Money Should Look in 2025
Lower-profile, high-leverage regions are quietly offering cheaper land, stable energy costs, and a ready-to-train workforce.
Is the Admissions Essay Dead?
New federal directives eliminate identity-based storytelling from the admissions process. What will this mean for admissions essays?
Reshoring's Fatal Flaw: Manufacturing's Labor Crisis Has Arrived
Factories are being built, investments are flowing, but who is going to do the work?
The Growing Threat of Chinese Aftermarket Auto Parts in the U.S.
Chinese aftermarket auto parts are flooding the U.S. market, squeezing out American manufacturers through price cuts.